The Prostate Cancer Charity produces an annual review that goes out to supporters, potential benefactors and other interested parties. It’s an important piece of communication for the Charity and has to be well produced. I worked with the Charity’s designer Stuart Chapman to create and write the review for 2008/09. We commissioned illustrations from Silke Bachmann to set the tone for piece – serious yet not too heavy, optimistic without being overly upbeat. I was careful to follow suit with the tone of the copy. To complete the task I interviewed members of the Charity’s key staff and volunteer workers, either face to face of by telephone.
Dell targets SMEs through regular email marketing. Here’s one of many, this one featuring the Dell Precision 6400 Workstation – for creative professionals who need a powerful machine and like to take their work along with them. 
