Saccomani Newton is a verbatim response consultancy. If you don’t know what that is, I sugggest you look it up. I had to.
The essence of the business is intelligence, precision, logic and accuracy. So the logo and typography I crafted for them follow suit.
I also designed the website with the accent on simplicity, and created some keyword graphics formed from letter shapes as page diver illustrations. An example is shown below.
I devised the strapline ‘Clearer thinking’ which is encapsulated within the logo.